How businesses can catch today’s trailblazers, consumers

The business world lags the consumer technology wave and cloud resellers such as HEDLOC have found a way to help them catch up with Google. Perhaps you can, too

Bruno Pisano no longer finds it surprising when enterprise customers ask him variations on the same question: why can't my expensive corporate IT system do the same thing as cloud services that consumers get for free?

Pisano decided to set up cloud-services reseller HEDLOC to provide his customers with better answers.

"We were seeing consumer technology move at such a rapid pace – we're still seeing that – and business lagging more and more behind," says Pisano, HEDLOC's chief executive officer.

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Source: CRN Magazine – August 2011
Author: Sholto Macpherson